The iPhone 14 Pro features a 6.1-inch Super Retina XDR display with Apple’s new Dynamic Island, which adapts for notifications and live activities. Powered by the A16 Bionic chip, it delivers fast, efficient performance. The advanced camera system includes a 48MP main sensor for high-resolution photos, an ultra-wide, and a 3x optical zoom telephoto lens. It offers improved low-light capabilities and a new Photonic Engine for better color and detail.

The iPhone 14 Pro supports 5G, has an always-on display, and is equipped with an IP68 water resistance rating. It also includes satellite SOS and crash detection for enhanced safety. Storage options range from 128GB to 1TB, and it’s available in Deep Purple, Silver, Gold, and Space Black. With MagSafe compatibility and an upgraded battery, it’s designed for durability and top-tier performance.

The iPhone 14 Pro Max is Apple’s flagship smartphone, featuring a 6.7-inch Super Retina XDR display with ProMotion, delivering smoother graphics and an always-on display. Powered by the advanced A16 Bionic chip, it offers exceptional speed and efficiency, ideal for multitasking and demanding apps.

Its pro camera system includes a 48MP main sensor, an ultra-wide lens, and a 3x telephoto lens, enabling high-resolution photos, improved low-light performance, and a new Photonic Engine for enhanced color accuracy. The 12MP TrueDepth front camera includes autofocus for sharper selfies, and the phone supports 4K video with Cinematic and Action modes.

The iPhone 14 Pro Max supports 5G, has a durable Ceramic Shield front cover, and is IP68 water-resistant. It introduces Dynamic Island, an interactive area that adapts to alerts and activities, adding a new level of functionality. Available in four colors—Space Black, Silver, Gold, and Deep Purple—it’s offered with 128GB, 256GB, 512GB, or 1TB of storage, combining style, power, and cutting-edge technology.

The iPhone 15 features a sleek design with a durable aluminum and glass construction. It offers a 6.1-inch Super Retina XDR display with improved brightness and color accuracy. The device is powered by the A16 Bionic chip, enhancing performance and efficiency for demanding tasks.

Camera capabilities have been significantly upgraded, with a dual-camera system that includes a 48MP main lens and a new 12MP ultra-wide lens, featuring advanced computational photography capabilities. The iPhone 15 also supports 4K video recording and enhanced low-light performance.

One of the notable changes is the introduction of USB-C charging, allowing for faster data transfer and more versatile accessory compatibility. The iPhone 15 runs on iOS 17, which includes new features for customization and enhanced privacy settings.

With improved battery life, 5G support, and a range of color options, the iPhone 15 maintains its position as a premium smartphone choice. Additionally, it includes advanced security features like Face ID and supports MagSafe accessories for easy attachment of chargers and cases.

The iPhone 15 Pro Max, introduced in 2023, is Apple’s flagship smartphone, combining premium materials and advanced technology. It features a robust titanium frame and a textured matte glass back, available in several elegant colors. The device boasts a 6.7-inch Super Retina XDR display, offering stunning visuals with high brightness, HDR support, and ProMotion technology for ultra-smooth scrolling.

At the heart of the iPhone 15 Pro Max is the A17 Pro chip, delivering exceptional performance and efficiency, ideal for gaming, augmented reality, and intensive multitasking. The camera system includes a versatile triple-camera setup: a 48MP main sensor, a 12MP ultra-wide lens, and a 12MP telephoto lens with up to 5x optical zoom, enhancing photography and videography capabilities.

The iPhone 15 Pro Max supports USB-C for faster charging and data transfer, a significant shift from previous models. It runs on iOS 17, featuring new personalization options and robust privacy enhancements.

Additional features include improved battery life, 5G connectivity, advanced security with Face ID, and support for MagSafe accessories. With its impressive capabilities and premium design, the iPhone 15 Pro Max is positioned as a top choice for users seeking the ultimate smartphone experience.

The iPhone 16 features a refined design with a sleek aluminum and glass construction, maintaining Apple’s signature aesthetics. It offers a vibrant 6.1-inch Super Retina XDR display, providing exceptional brightness, color accuracy, and ProMotion technology for fluid scrolling and responsiveness.

Powered by the A18 chip, the iPhone 16 delivers improved performance and efficiency, making it well-suited for demanding applications, gaming, and multitasking. The device comes equipped with an advanced dual-camera system, including a 48MP main sensor and a new 12MP ultra-wide lens, enhancing low-light performance and overall photography capabilities.

Notably, the iPhone 16 introduces enhanced connectivity options, including support for Wi-Fi 6E and 5G, ensuring faster data speeds. The device features USB-C for charging and data transfer, aligning with industry standards.

Running on iOS 18, the iPhone 16 includes new features for customization, enhanced privacy settings, and seamless integration with other Apple devices. Additional highlights include improved battery life, advanced security features like Face ID, and support for MagSafe accessories, making the iPhone 16 a powerful and versatile smartphone for everyday use.

Hello, Apple Intelligence.

iPhone 16 Plus. Built for Apple Intelligence. Featuring Camera Control. 48MP Fusion camera. Five vibrant colours. And A18 chip.

Features

Built for Apple Intelligence

Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly.  With groundbreaking privacy protections, it

gives you peace of mind that no one else can access your data.

Take Total Camera Control

Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time.

Get Further and Closer

The improved Ultra Wide camera with autofocus lets you take incredibly detailed macro photos and videos. Use the 48MP Fusion camera for stunning high-resolution

images, or zoom in with the 2x optical-quality Telephoto.

Photographic Styles

The latest-generation Photographic Styles give you greater creative flexibility, so you can make every photo even more you. And you can reverse any of those styles

anytime you want.

Supersmart A18 Chip

A18 jumps two generations ahead of the A16 Bionic chip in iPhone 15. It enables Apple Intelligence, powers advanced photo and video features, and console-level

gaming, with exceptional power efficiency.

Designed to Last

iPhone 16 Plus has a sturdy, aerospace-grade aluminium design with a 6.7-inch Super Retina XDR display. It’s remarkably durable with the latest-generation Ceramic

Shield front that’s 2x tougher than any smartphone glass.

Meet the Action Button

A fast track to your favorite feature. Just press and hold to launch the action you want the flashlight, a voice memo, Silent mode, and more.

Customise your iPhone

With iOS 18, you can tint your Home Screen icons with any colour. Find your favourite shots faster in the redesigned Photos app. And add playful, animated effects to

any word, phrase or emoji in iMessage.

Vital Safety features

With Crash Detection, iPhone can detect a serious car crash and call for help if you can’t.